商学课程是一门入门级商学课程,从企业、市场和竞争对手三者开始分析,到企业在国际化环境中的机遇和挑战;从市场调查手段开始学习,到如何制定企业战略级决策;从盈亏平衡,到如何用财务手段控制风险和回报。
商学课程的学习除了要求学生对于概念和知识体系有较多的记忆和理解,还要求学生有较强的思辨能力,能够适应多角度多维度的问题分析和解决能力。 商学课程是商科类专业申请的重要参考,同时也是中国学生较为喜欢的学科,学习本身的经历可以帮助学生提升英文综合运用的能力。
CIE Business(9609) syllabus 2019-2021 CIE Business(9609) syllabus 2019-2021 Update
AQA AS(7131) and (7132) Business Specifications for first teaching in 2015
Edexcel Alevel Business Specifications(XBS11,YBS11) for first teaching in 2018(International only) Edexcel Alevel Business Specifications(9BS0) for first teaching in 2015(UK& International) Edexcel AS Business Specifications(8BS0) for first teaching in 2015(UK & International)
Topic | Subtopics | Hours* | Homework |
1. Business and its environment | Enterprise | ||
Business structure | |||
Size of business | |||
Business objectives | |||
Stakeholders in a business | |||
Business structure () | |||
Size of business () | |||
External influences on business activity () | |||
2. People in organisations | Management and leadership | ||
Motivation | |||
Human resource management | |||
Human resource management () | |||
Organisational structure () | |||
Business communication () | |||
3. Marketing | What is marketing? | ||
Market research | |||
The marketing mix | |||
Marketing planning () | |||
Globalisation and international marketing () | |||
4. Operations and project management | The nature of operations | ||
Operations planning | |||
Inventory management | |||
Operations planning () | |||
Capacity utilisation () | |||
Lean production and quality management () | |||
Project management () | |||
5. Finance and accounting | The need for business finance | ||
Sources of finance | |||
Costs | |||
Accounting fundamentals | |||
Forecasting cash flows and managing | |||
working capital | |||
Budgets () | |||
Contents of published accounts () | |||
Analysis of published accounts () | |||
Investment appraisal () | |||
6. Strategic management | What is strategic management? () | ||
Strategic analysis () | |||
Strategic choice () | |||
Strategic implementation () | |||
Total | 15 |
*计划课时仅供学霸级学员参考,实际用时依学员具体情况会有调整。
DECA ICDC 每年4月
难 度: 含金量: DECA International Career Development Conference全美高中生商业挑战赛,四大商赛之一,面向14-18岁学生的国际性顶级商业学术活动,学生们将与20多个国家的顶尖高中生进行激烈竞争
FBLA NLC 每年6月
难 度: 含金量: FBLA National Leadership Conference美利坚商业领袖峰会,全球顶级中学生商业学术活动,参赛选手均会获得一份FBLA组织官方颁布的权威证书及成绩报告。不仅可以扩展国际视野,深入了解美国文化,更能结识来自世界各地的未来商业精英
WGHS Investment 每年9月-10月
难 度: 含金量: Wharton WGHS投资学术活动,2017年首次开放中国赛区参赛,宾夕法尼亚大学沃顿商学院及知名金融界教授设计的全球高中生投资策略金融学术活动。
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